Beverly Hills, California - February 23, 2005 - Superior Galleries, Inc. (OTC Bulletin Board: SPGR) announced today that it has opened a midwest office in Barrington, IL, just outside of Chicago. In addition, the Company announced that Bruce Dubin has joined Superior as Director of Numismatics. He will be responsible for the midwest office.

Bruce Dubin is a seasoned numismatist with over 30 years' experience. Prior to joining Superior Galleries, Mr. Dubin worked for New England Rare Coins during the late 1970's and early 1980's. New England Rare Coins, at the time, was one of the largest dealers in the country. From 1982 through 1988, Dubin was a rare coin dealer for his own account. From 1988 to 1991, Dubin was a numismatist for Superior's predecessor, Tangible Investment of America. In 1991 Dubin returned to trading rare coins as the principal of Dubin Rarities. Mr. Dubin is a specialist in 19th and 20th century American rare coins and has handled a diverse range of rare coins all in high grades.

Silvano DiGenova, CEO of Superior, commented, "I am excited that Bruce has joined Superior Galleries. I believe that combination of Bruce's wide-ranging experience and a new brick-and-mortar presence in the Chicago area will generate new trading and auction consignment opportunities for Superior."

Superior Galleries, Inc. is a publicly traded company, acting as a dealer and auctioneer in rare coins and other fine collectibles. The firm markets its products through its prestigious location in Beverly Hills, California and the company's web site at sgbh.com.

Past sales performance may not be indicative of future results. No assurance is given that sales trends or our sales performance on behalf of consignors or customers will continue.

Included in this release are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including express and implied statements concerning future revenues, income and results of operations. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that the expectations reflected in such forward looking statements will prove to have been correct. These forward-looking statements are subject to certain risks and uncertainties, including market and other conditions that may affect our ability to expand our auction and dealer activities and control our operating costs. The company's actual results could differ materially from those anticipated in the forward looking statements as a result of certain factors including sales levels, operating costs, distribution and competition trends, consumer preferences and other market factors.

Contact:
Superior Galleries, Inc., Beverly Hills, California
Paul Biberkraut, 310-203-9855
paulb@sgbh.com

or

CCG Investor Relations
Sean Collins, Partner, at 818-789-0100

or

American Capital Ventures, Inc.
Howard Gostfrand, 305-918-7000
hg@amcapventures.com